Posted By
Posted in
Sales & Marketing
Job Code
1480623
The Head of Luxury Sales in Real Estate is responsible for leading the luxury property sales strategy, driving revenue, and managing relationships with high-net-worth clients. This role requires extensive experience in the luxury market, a deep understanding of premium property sales, and excellent negotiation skills. The individual will collaborate closely with senior leadership to create and execute strategies that position the company as a leader in luxury real estate.
Key Responsibilities:
Strategic Sales Planning:
- Develop and implement the luxury sales strategy to drive high-end property sales and meet revenue targets.
- Identify emerging trends in the luxury real estate market and adapt the sales approach to maintain competitive positioning.
- Establish sales goals, KPIs, and action plans aligned with the company's objectives and growth targets.
Client Relationship Management:
- Build and maintain strong relationships with high-net-worth individuals, investors, and potential luxury clients.
- Understand client needs, provide tailored property solutions, and ensure a seamless, personalized sales experience.
- Host exclusive events and property showings to cultivate relationships with prospective buyers.
Sales Team Leadership:
- Lead, motivate, and manage the luxury sales team, providing training, mentorship, and performance evaluations.
- Set team performance targets, monitor progress, and implement strategies to optimize productivity and drive sales success.
- Collaborate with marketing, customer experience, and operations teams to ensure a cohesive approach to client service.
Market Analysis & Business Development:
- Conduct in-depth market research and analysis to identify luxury sales opportunities, target demographics, and competitive landscapes.
- Explore new partnerships, affiliations, and networks to expand reach and drive sales in the luxury real estate segment.
- Develop a pipeline of qualified leads through strategic partnerships and collaborations with luxury brands and brokers.
Negotiations and Closing Deals:
- Lead high-stakes negotiations with clients, investors, and stakeholders to achieve favorable outcomes and maximize profits.
- Prepare and review sales agreements, ensuring compliance with company policies and industry standards.
- Work with legal and finance teams to structure deals in alignment with company goals and legal requirements.
Marketing Collaboration:
- Partner with the marketing team to design and implement high-impact marketing strategies for luxury properties.
- Develop promotional materials, digital content, and events that appeal to luxury clientele.
- Utilize digital and traditional media to increase brand visibility within the luxury segment.
Reporting & Performance Analysis:
- Track, analyze, and report sales performance, identifying areas for improvement and developing actionable insights.
- Regularly update senior management on luxury sales metrics, client feedback, and market trends.
- Adjust sales strategies based on performance data and market shifts to achieve or exceed sales targets.
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Posted By
Posted in
Sales & Marketing
Job Code
1480623