Head - Sales & Marketing - Domestic Appliances

Head- Sales and Marketing (Domestic Appliances)

Scope :

- Leading sales and marketing strategy development and implementation.

- Attain top-line/ bottom-line objectives

- Direct and manage all-important sales/marketing and reporting functions in order to achieve optimal results.

- Coordinate with management peers, cross-functional team members and colleagues to optimize brand and launch strategies.

- Represent the company to external clients and serve as a role model for senior management to subordinates/managers/partners.

- Act as a resource in the areas of planning and data interpretation.

- Apply in-depth knowledge of and experience in the industry, strategies and tactics, performance management, distribution, other channels etc.

- Maintain focus in a fast-paced and dynamic environment which includes managing the complexities of business relationships.

Key Responsibilities :

- Achieve national revenues and expense management goals.

- Ensure deployment and development of highly effective, skilled, cohesive, and motivated teams.

- Effectively analyze sales and market data to identify opportunities and areas of concern.

- Strategically allocate effort and resources based on segment priorities ensuring alignment with the sales/marketing teams.

- Coaching, training and development of teams.

- Make periodic presentations to senior management regarding business trends, market characteristics and resource needs.

- Address performance management issues effectively, engaging HR and the supervisor, etc. as needed.

- Assist in the development of sales goals, training programs, incentive plan design and sales force alignment, among other strategic sales initiatives.

Desired Profile :

- Education - MBA/PGDM ( from a leading institute)

- Around 20 years of Sales and Marketing experience in the FMCG and or Consumer Durable(preferably Domestic Appliances) industry is required.

- Proven track record of leading All India Sales Function managing all channels

- Experienced in Marketing Strategy and Brand Management

- Experienced in developing markets for new products and opening new territories.

- Thorough understanding of Distribution, Channel Management, Sales Operations, and development of Sales Teams is highly desirable.

- Track record of developing people for higher levels of responsibility is necessary.

- Experience in managing teams of people including cross-functional team management.

- Ability to delegate and get things done through others is a prerequisite.

- In-depth knowledge of the Consumer Durable Industry.

This job description is intended as a representation of the primary responsibilities of and qualifications for this position. The job description is not intended as inclusive of all duties an individual in this position might be asked to perform or of all qualifications that may be required either now or in the future.