Head - Sales - eCommerce - FMCG/Personal Care/OTC/Pharma/HealthCare

- Driving the Business P&L through various initiatives to grow and sustain in the Industry. Will be Responsible for across India.

- Retail Store conceptualization, layout, design and execution. Identification of locations, sites and forecasts based on market data and research. Conceptualized multiple store formats for profitability.

- Develop and execute Omni-channel strategies to maximize business impact while optimizing costs.

- Marketing campaigns to match business objectives and create Omni-channel experience.

- Campaign Analytics Strategies & implementation for maximizing revenues and customer experience.

- To be able to set up growth vision by clearly defining brand positioning, price laddering & service level deliverance

- To create engagement in digital marketing plans to ensure maximum brand visibility on platform.

- To drive operational excellence by developing models to improve process efficiency, reduce delivery costs; and led efforts to expedite vendor sign-up process.

- Should be able to successfully spearhead brand alignment with ecommerce platforms like Amazon, Flipkart, Snapdeal, Myntra etc.

- To define strategic intent of the ecommerce business vertical; devise short and medium-term plans to boost adoption of current product mix and drive topline growth.

- To handle all margin negotiations, MOU closure, revenue, campaign planning & collections of Ecommerce business of the brand.

- To review the analytics/MIS shared by platforms & leverage the information in accordance with brand strategy.

- To ensure monthly, quarterly and annual sales action plan is aligned with the channel partners.

- To develop promotional campaigns and offers across the year to achieve the sales targets.

- To work closely with support teams (Finance, Marketing, and SCM) to build and secure support and resources for projects and initiatives for the ecommerce business.

- Should have 10 -15 years of experience of handling Ecommerce domain in FMCG/ Cosmetics/Personal Care organizations

- 4+ years Plus experience in managing eCommerce platforms at Sr. level out of which at least 2 to 4 Years plus years of experience from a reputed FMCG company in ecommerce with P &L responsibility, overseeing entire gamut of business comprising Technology & Business Development. Must be currently handling FMCG goods (Food/Cosmetics/Beverages etc.) or handled recently

Education

UG: B.Tech/B.E/MCA/M.sc (IT). Or MSC- Any Specialization PG: MBA/PGDM from prestigious b-school