Seeking Senior Level Hire for one of the MNC Banks for a "Head- Retail Analytics" based in "Bangalore/ Bengaluru" which will cover a wide range of Analytics like Consumer Analytics, CRM, Automated Reporting, Marketing Analytics, Risk Management etc.
Have a competitive analytics backbone to fuel CRM, automated reporting and increased success in marketing, sales/Risk Management and Product management. The job of Head of Analytics is to :
- Introduce to the Bank, customer analytics with advanced modeling and better data management.
- Implement micro segmentation to have greater customer identification and improve sales through more targeted sales and marketing.
- Render marketing and campaign processes to be fast, customer centric, efficient and effective.
- Build on Risk models for underwriting and perform effective segmentation to monitor portfolio performance and identify early positive and negative signs in customer growth.
- Streamline reporting and better dashboards to enable accurate and effective information flows.
- Significantly uplift our sales, service & Risk Management gains.
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