Head - Performance Marketing - FinTech

We are #hiring for an excellent opportunity with a fast growing SEBI registered FinTech in the investment advisory domain.

The company is growing exponentially in their journey to become a unicorn by 2024. The client has 10 Lakh registered customers on their FinTech platform.

Location - Lower Parel, Mumbai

Experience - 8+ years

Position- Performance Marketing Head

Requirements:

- 8 years of pure PPC experience, preferably with a reputed Digital agency.

- Highly comfortable with Google Ads Editor, Facebook Business Manager & such.

- Strong working knowledge of PPC Automations/Rules/Scripts and best practices with the ability to analyse Campaign metrics on Excel/Data Studio and optimize campaigns with insights.

- Experience working with Ad channel APIs and other data APIs to deep-dive into metrics & make data-informed optimisations.

- In-depth experience with GA4. Clear understanding of Web Analytics.

- Comfortable writing and editing content for ad copies, landing page snippets, descriptions, etc.