Head - Performance Marketing - D2C Brand - IIM/FMS/MDI/XLRI

Industry - FMCG / Foods / Beverage

Category - Sales & Marketing

Skills - Performance Marketing, Digital Marketing

Job Type - Permanent

Job Description - Design and implement the E Commerce / Digital Communication Strategy. Responsible for the Ecommerce Vertical Revenue growth and retention through both own site & other ecommerce retail sites where seller accounts offer advertising services, example Amazon.

Client Details

The client is a leading player in the D2C space, and primarily deals with health products.

Description

- Handle the Digital marketing team.



- Demonstrate superior technical expertise and organizational capabilities in project and campaign management.




- Keep a track of the performances in all the marketing areas and thus discover any hindrances to strategies.




- Closely work with the strategy and product teams to be at a similar pace to improve marketing and campaign performance.




- Drive campaigns from planning to execution and beyond to meet key performance metrics.




- Constantly optimize marketing activities to improve return on investment.




- Allocate budgets and analyze and recommend modifications to ad spends

Profile

- Leadership/Supervisory experience




- 7+ years of relevant performance marketing experience




- MBA from a Tier 1 B-school




- Analytical Skills : should be able to analyze the overall marketing performance




- Strategic Skills : SEO/SEM/Online Marketing, Aware about marketing Database, Display Advertising Campaigns, Maintaining social media presence




- Technical Skills : MS Excel, Google Analytics, Google AdWords, PPC, email/SMS/affiliate marketing, PPC and hands on experience with any performance and social platform

Job Offer

- Lead the performance marketing for a D2C brand




- To be a front runner to make the brand a success

To apply online please click the 'Apply' button below. For a confidential discussion about this role please contact Simran Kaur on +91 (0) 22 4236 3321.

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