Head - Online Products - eCommerce

We have urgent opening for head-Online products for fortune 500 conglomerate in Bangalore:

The candidate should have the understanding, ability to build team to manage the following.

Responsibilities

- Work with management to define product line goals

- Drive product and integration roadmap, including market segmentation, sizing, market and competitive analysis, technology trends to achieve product line goals

- Manage product requirement definition and feature identification for present and future initiatives, including documentation.

- Engage and drive development, QA and support teams to realize the business goals

- Measure and Analyze success of product and features.

Requirements

Work Skills:

- Key interest in digital space both internet and mobile. Experience of having ideated, conceptualized and built a consumer facing online destination. Min 10 years- experience in Internet & mobile product

- Understanding of the UI, design, and basic web development tools.

- Understanding and executing experience of Web payment mechanisms and tools.

- Ability to co-ordinate with operational and technology team (in house as well as outsourced) to build and automate operational modules like cash management, logistic module, inventory management application, CRM.

- Updated of the latest introductions and innovation in the digital space to improve the user experience

Site Hygiene:

- Complete understanding of Search Engine Marketing (SEM), Social Media Optimization (SMO) and Search Engine optimization (SEO) and ensuring an SMO and SEO smart site.

- Ability to track consumer usage and constantly monitor the traffic activity with an eye to improve the consumer browsing/transaction experience.

Online Marketing:

- Understanding of SEM, ability to monitor the SEM campaigns and constantly improve the ROI on SEM campaigns.

- Understanding of the display ad mechanism, leading traffic to drive transaction and constantly monitoring the traffic funnel to improve the ROI.

- Understanding of the social media, viral tools/ apps to implement on the ecommerce site.

MIS/Consumer behavior/Analytics:

- Conceptualize and build/integrate automated traffic behavior intelligence module, Analytical tools to assist and improve the sourcing, operational and management efficiency

- Constant insights to enable the team to build future roadmap of the business.

Soft Skills:

- Strong learning attitude, leadership capability and team person

- Excellent written and verbal communication skill.

- Past experience of scaling E-commerce operations desirable.