Head - Marketing - SaaS

Key Responsibilities:

1. Develop and Execute Marketing Strategies: Craft comprehensive B2C marketing strategies to drive lead generation, client acquisition, and retention.

2. Lead Digital Marketing Campaigns: Oversee PPC, SEO, email marketing, social media, and affiliate-based marketing campaigns targeted at key.

3. Align Marketing with Business Goals: Collaborate closely with support and product teams to ensure consistent messaging and achieve business objectives.

4. Content Marketing: Execute content marketing initiatives such as thought leadership pieces and product showcases that demonstrate AVP Suite's expertise.

5. Optimize Organic Channels: Manage and enhance organic marketing channels for maximum brand visibility and engagement.

6. Data-Driven Approach: Build a marketing strategy focused on measuring campaign performance and ensuring high ROI.

7. Hands-On Execution: Be directly involved in delivering marketing initiatives-driving actions, solving problems, and ensuring success at each step.

8. Team Leadership: Build and develop a marketing team focused on creativity, accountability, and performance.