Head - Marketing - Retail Food Chain

Requirement for Marketing Head for Retail Food Chain Company

Location- Delhi

Reporting- MD

Mandatory:

Qualification- MBA (Marketing)

- 4-5 yrs of relevant Exp (in Retail Food Industry)

Duties include:

- ATL/BTL

- Development and implementation of the Brand strategy.

- Developing the marketing strategy for new and existing products

- Overseeing implementation of the Marketing strategy - including campaigns, events, digital marketing, and PR.

- Working closely with the company's Sales team; enabling them to meet their commercial objectives by providing them with appropriate tools, materials and presentations

- Guiding the day to day activities of the marketing team.

- Ensuring that the marketing objectives are implemented by the marketing team.

- Work closely with product management team to define marketing materials and programs.

- Manage social media presence and direct programs to improve social media reputation and recognition.

- Developing and delivering marketing and communications strategies for the organisation.

- Undertake continuous analysis of competitive environment and consumer trends

Sadhna