Head - Marketing - Internet/Online

Job description :

- Responsible for reputation, customer NPS, Promotions and Inbound traffic.

- Will be leading team of Media and Content who will further responsible for Managing online reputation on search engines and social media and will be leading a team of SEO Manager, Social Manager, Events, Content Marketing, Paid Campaigns, Affiliates and Partnerships, Graphic Designer SEO Content Writer and Content Writers.

- Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns

- Plan & manage the social media platforms.

- Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)

- Identify trends and insights, and optimize spend and performance based on the insights

- Work with stakeholders to brainstorm new & innovative growth strategies.

- Brand and positioning strategy including defining the brand identity and image - Marketing/ Fundraising strategy and implementation plans including identifying new segments and geographies

- outreach plans through website, social media and other net assets

- Building media relations and ensuring visibility across various channels.

- Looking at professionals with 7+ years of experience from E-commerce / Online industry