Head - Marketing - Insurance

Responsibilities include :

- Designing and implementing comprehensive marketing strategies to create awareness of the company's business activities.

- Supervising the department and providing guidance and feedback to other marketing professionals

- Producing ideas for promotional events or activities and organizing them efficiently

Job brief :

- We are looking for a competent Marketing Director to oversee the organization's marketing ventures.

- This primarily involves developing and implementing strategies to strengthen the company's market presence and help it find a "voice" that will make a difference.

- The ideal candidate will be an experienced professional with a passion for the job, able to employ unique marketing techniques.

- He/she will be a skilled marketing strategist and able to drive creativity and enthusiasm in others.

- The goal is to increase the company's market share and maximize revenues to thrive against competitors.

Responsibilities :

- Design and implement comprehensive marketing strategies to create awareness of the company's business activities.

- Supervise the department and provide guidance and feedback to other marketing professionals.

- Produce ideas for promotional events or activities and organize them efficiently.

- Plan and execute campaigns for corporate promotion, launching of new product lines etc.

- Monitor progress and submit performance reports.

- Responsible for producing valuable content for the company's online presence, editorial design and organizing the company's publications.

- Conduct general market research to keep abreast of trends and competitor's marketing movements.

- Control budgets and allocate resources amongst projects.

- Become the organization's agent towards external parties such as media, stakeholders and potential clients and build strategic partnerships.

Requirements and skills :

- Excellent leadership and organizing skills.

- Analytical and creative thinking

- Exquisite communication and interpersonal skills

- Up to speed with current and online marketing techniques and best practices

- Thorough knowledge of web analytics (e.g., Google Analytics, Web Trends etc.) and Google AdWords

- Customer-oriented approach with aptitude

- Professional chartered marketer (CIM) is a plus.