Head - Marketing - eCommerce

One of our clients is looking to hire for the position of Head - Marketing someone with 0+ years of experience in digital marketing particularly for the eCommerce sector.

Job Description:

- Responsible for planning, design and implementation of end to end marketing strategies across all businesses. The profile includes budgeting, developing AOPs, brand building programs, campaign roll out and management, business development, reporting, analytics and resource management.

- Responsible and accountable for meeting business objectives through effective design and implementation of marketing strategies, involving effective customer retention and new customer acquisition activities.

Digital Marketing:

- End to end digital marketing strategy: SEO, SEM, Affiliate channels, display marketing and developing social media strategies

- Develop online partnerships and new consumption channels

- Website management, user interface designs and optimization of the sales funnel

- Email and mobile marketing: both internal and external databases (predictive modelling, funnel driven BTL activities)