Head - Marketing - D2C

Qualifications:

- Proven experience in developing and executing successful marketing strategies.

- Strong understanding of D2C, quick commerce, and retail marketing.

- Experience in market expansion, particularly in South India.

- Proficiency in managing marketing budgets and demonstrating ROI on marketing spend.

- Leadership experience, with a track record of building and managing high-performing teams.

- Expertise in leveraging social media and community engagement for marketing purposes.

- Strong analytical skills to measure and optimize marketing performance.

- Excellent communication and interpersonal skills.

Desired Skills:

- Innovative thinking and ability to develop creative marketing solutions.

- Strong project management skills with the ability to manage multiple initiatives simultaneously.

- Data-driven mindset with a focus on achieving measurable results.

- Ability to work in a fast-paced, dynamic environment.

Additional Information:

- Campaign Insight: The recent marketing campaign resulted in over 2000 organic orders in 3 days, the highest in the company's history. The successful candidate must understand and effectively utilize the company's community of followers to drive similar or better results.

- Importance of Community: Cookd's most significant strength lies in its community of followers. The new Head of Marketing should leverage this community effectively to enhance marketing efforts.