Head - Marketing Communications

Hunting for Head - Marketing Communications professional with one of my MNC clients please do revert back with your updated profile to discuss and take it ahead.

Find the JD below:

Role Title: Head - Marketing Communications

Definition: Responsible for providing advice and direction for the development of company marketing programs, media relations and PR activities, brand reputation, digital platforms and social media, internal communications and employee engagement. Responsible for the overall management of the company's Corporate Communications department.

External Communications

- Establish, own and drive a strategic internal and external communications strategy that positively affects employees, partners and customers.

- Direct the development and execution of global marketing communications initiatives including product launches, sales collateral, tradeshows and campaigns

- Manage the social media objectives of the organisation - identify and develop presence in relevant social media channels.

- Manage brand delivery and consistency across all communication channels and platforms.

- Manage and drive the content and marketing strategy for the company website and other external platforms including trade bodies

- Develop a PR strategy for the company and focus on enhancing media relations to build visibility and protect the brand reputation of the company.

Internal Communications

- Develop and roll out the annual internal communications plan and calendar aligned to the organisational goals, vision and values

- Own, develop and manage the company intranet, newsletter and other online communication platforms

- Plan and implement a communications programme for the CEO and the leadership team. Provide support to drive key messages across various communication platforms.

- Develop & implement communications initiatives, channels and toolkits to engage, educate and inspire employees on major initiatives

- Drive the crisis communication strategy of the company

- Create effective feedback loops to ensure communications are timely, topical and meaningful.

- Define desired outcomes, allocate accountabilities and establish metrics and measures to assess communication effectiveness.

Administrative

- Build and manage the corporate communications budget.

- Develop and lead the Corporate Communications team including graphics designers, corporate communications specialists, media specialists and copy writers.

- Drive continual process improvements and implement best practices to manage projects efficiently

Skills

- Proven experience in the development and implementation of internal and / or corporate communication activities, preferably in a global technology organisation.

- Excellent grammar and writing skills with experience in producing executive communications for senior leadership.

- Digital / Social media knowledge & skills

- Awareness of various communication methods and channels and the ability to effectively utilise them.

- Ability to capture, collate and distil information and presenting it in a way that engages and informs the audience.

- The confidence to engage with and advise senior level leaders and the ability to connect with all levels of stakeholders.

- Interpersonal and influencing skills.

- Ability to effectively disseminate information and handle complex or sensitive matters when required.

- Capability and interest in planning, organising and executing all aspects of communication initiatives and events.

- Experience in effectively leading a team of people to achieve desired outcomes.

- Creative thinking, strong brand management fundamentals,

Education & Experience:

1. Master's/Bachelor's degree from reputed B-schools in communications, journalism, marketing or any business related field

2. 10+ years of experience in corporate or marketing communications

3. Minimum of 5 - 10 years of experience in people management, mentoring and coaching