Head - Marketing Communication - BPO/ITeS

HEAD - Marketing Communication (BPO/ITES)

- Head the Marketing Communication function with capabilities of creating in-house expertise for communication requirements.

- Responsible for planning, developing, and coordinating all marketing communications materials to promote the company and further the company's objectives.

- Establish presence and participate at industry events and seminars.

- Internal communication: create and implement a structured framework for employee communication with focus on employee engagement and establishing the various HR initiatives.

- Consults with management to develop and implement promotional plans.

- Manages the preparation of sales aids, controls all advertising and public relations projects and recommends the media best suited to sell specific products or services.

- Own and maintain a website to reflect the corporate brand identity, updated for various services and products. Benchmark and upgrade user experience of the website.

- Drive the brand salience among digital natives - support offline and on line social media activities.

- Interfaces with vendors to produce promotional material. May specialize in particular mediums of communication.

- Manage production workflow of marketing communications staff and the execution of projects from concept to deliverables.

- Work with marketing managers to define project objectives, messaging and scope and execute accordingly.

- Responsible for external vendor relationships for creative, copywriting, printing and advertising specialties.

- Effectively manage and monitor budgets for related marketing initiatives.

- Mentor and coach marketing communications staff.

- Maintain an understanding of Co's service offerings and key markets.

- Other duties as assigned.

Qualification And Experience:

1. MBA with 15 years- experience in progressively challenging marketing communications positions with a BPO/ ITES or IT or Hospitality Industry

2. Proven project management skills.

3. Experience leading teams and providing work direction to others.

4. Experience managing external vendor relationships and effectively negotiating prices and services.

5. Experience in event management

6. Proficient in handling internal/external brand building and communication activities and prioritizing against tight deadlines.

7. Experience in selection and managing execution partners such as PR, Digital and creative agency for agreed SLA.

8. Experience in designing & executing PR, Events and BTL led communication strategies. Own and lead campaign design and delivery to meet ROI.

9. An out of the box thinker with the flair of charting out corporate communication and branding strategies.

Skills Required:

1. Excellent writing and editing skills required.

2. Strong interpersonal skills.

3. Creative flair and enthusiasm for new ideas and concepts.

4. Flair for content creation

5. Commitment to producing top quality work, on time, within specifications, and on budget.

6. Ability to handle multiple projects under tight deadlines

7. General knowledge of various communications vehicles, including print, video, electronic, etc.

8. Strong creative and graphic design sense, knowledge of design software (Adobe Creative Suite) a plus.

9. Ability to work successfully with cross-functional teams.

10. Ability to set priorities and manage multiple projects simultaneously.

11. Attention to detail and accuracy.

12. Demonstrate good skills in advising and influencing stakeholders on different communications strategies to engage employees.

Remuneration:

An outstanding remuneration package that rewards professionalism and diligence will be on offer for the successful applicant as well as a well-defined career path. An excellent package will be on offer for the right candidate, including an above industry base salary for the right person as well as the most complete employee benefit scheme. Don't miss out on this opportunity to join the market leader

Contact Person Name, Address & Nos.:

P.G.Ganesh
Perfect Placer