Head - Marketing Communication - Automobile

- Development and execution of the Marketing Strategy for India

- Analyse and monitor competitor and consumer activity to identify opportunities for growth

- Development of Branding plan which identifies and defines the current and future positioning.

- Manage the development of all communication for both Business to Business and Business to Consumer activity.

- Effective use of PR to build brand awareness.

- The creation and development of the digital marketing strategy including analytics and user experience; ecrm; social media; search engine marketing and web management

- Growing existing affiliate partner sales for the group and building, negotiating and managing new affiliate partner acquisitions

- Management of third party relationships with the company's online marketing service providers, including but not limited to: affiliate partners, agencies, technology suppliers, SEO consultants, etc.

- Developing existing processes to maximize efficiency, improve return on investment, increase use of technology and to continuously improve the services provided to our customers

Key Competencies :

- Thought Leadership and Strategic Thinking : Able to build and leverage analysis and insights to develop ideas that can create competitive advantage and new business opportunities. Able to link appropriate tactics to strategies

- Analytical Thinking : Able to manipulate data to identify new insights and make fact based decisions and recommendations among a variety of formidable options

- Results Orientation : Self motivated to drive through obstacles to accomplish objectives. Has a bias for action and has a strong track record of making an impact on business results. Can sort and prioritize tasks based on opportunities and situations

- Team Building and Collaboration : Able to create effective work relationships, and create a strong sense of commitment to a course of action by setting a clear objectives and case for importance. Able to share success with the broader team. Can hold people accountable while building effective and positive working relationships

- Planning : Able to create and execute plans that manage expectations and resources. Set objectives/goals, and scopes length and difficulty of projects and steps accurately. Develops schedules to manage assignments/people, and can anticipate, plan and adjusts for issues/problems

- Interpersonal skills : Able to successfully engage and work with staff at all levels, both internally and externally. A natural net-worker with collaborative style

Please apply if your CTC is more than Rs.70 Lacs