1. Build, own and operate the overall marketing framework that enables the business to differentiate, succeed and win every day in a brutally competitive marketplace.
2. Create all the core marketing assets and harmonize the brand experience; from the web to product to content and ensure constant to refresh to make it fresh and relevant to all audiences. Analyze user, customer and market insights to continuously evolve the most relevant marketing strategy.
3. Plan, design and execute all the marketing campaigns; digital, sales & industry events, customer connect programs. Align the strategy with the tactics and own the delivery of results from each of these activities.
Ideal Profile:
- Proven track record in marketing, preferably in the technology industry, or even better in B2B SaaS businesses. You have a solid network, knowledge and experience in driving high-impact marketing
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