Client- an insurance technology platform that facilitates the consumers in their entire process of searching, decision-making and buying insurance. We help the users make an informed decision by presenting the insurance jargon in a simplified language and letting them compare the policies to arrive at a suitable choice. In addition, we recommend products that best meet their needs and priorities. Our advisor network all across India, enabled by our powerful technology, differentiates us from other online players and gives us the ability to provide superior experience to end-customers. Prefers startup background. Responsibilities 1. Own and execute marketing strategy and planning across all products and channels. 2. Envision strong marketing strategies that help build a strong brand and step change Turtlemint's growth and realise our significant market opportunity. 3. Develop powerful go-to-market programmes and campaigns supported by proactive management, clear accountability and on-going measurement against goals. 4. Collaborate with and manage world class creative and media agency partners to deliver breakthrough advertising campaigns with proven efficiency and effectiveness. 5. Leadership and Talent Management 6. Attract and inspire world class marketing talent. 7. Align the marketing organization with the business and marketing strategy and ensure the capacity to deliver sustainable business growth. 8. Lead and manage the growing team of marketing managers. 9. Nurture a performance culture that enables all marketing employees to do the best work of their lives. Requirements 1. Have experienced working with banking, insurance, or finance domains. 2. Has applied lean/agile UX methods. 3. Can quickly plan and conduct guerrilla usability testing, user interviews for existing products and synthesize findings. 4. Can able to create/iterate/collaborate design concepts, interfaces, and visual design systems with rest of the product team. 5. Has created an entire product roadmap, planned and executed user stories by several phases per week. 6. Have hands-on experience of how front-end technologies, several frameworks, patterns for mobile apps &amp; responsive websites work in the actual scenario. 7. Know how MVP works. Desired skills &amp; Experience 1. Proven success in marketing, sales or advertising leadership. 2. Proven capability in marketing strategy conception, development and execution. 3. Proven ability to use customer-centric, data-driven insights to drive decisions that lead to superior customer experience. 4. Demonstrated ability to effectively manage and optimize a multi-million-dollar acquisition marketing budge 5. Effective in a highly matrixed, distributed and fast-moving environment. 6. Demonstrated track record of success in hiring, managing and developing world class talent. 7. High energy level, with a bias for action and accountability 8. Proven ability to engage, energize and enable large, cross-functional teams.

Mumbai

Head - Digital Marketing - Insurance Technology Platform 

Head - Digital Marketing - Insurance Technology Platform  ,Job Description for Head - Digital Marketing - Insurance Technology Platform  in Grassik Search in  Mumbai for (8-14) years of experience. Apply Now!

Job Description for Head - Digital Marketing - Insurance Technology Platform  in Grassik Search in  Mumbai for (8-14) years of experience. Apply Now!