Head - Digital Marketing - eLearning

Looking for Digital Marketing Head from a Large E-Commerce Company to work for a E-Learning Company in Noida

Candidates with minimum 8 years of experience with an E-Commerce Company Only!!

Ideal Candidate

An ideal candidate will have mid level experience from a large E-Commerce company. This individual will develop, implement, track and optimize digital marketing campaign across all digital channels .

- Plan and execute all web, SEO/SEM, marketing database, email, social media and display advertising campaigns

- Design, build and maintain our social media presence

- Improving the usability, design, content and conversion of the company website

Responsibility for planning and budgetary control of all digital marketing

- Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)

- Identify trends and insights, and optimize spend and performance based on the insights

- Brainstorm new and creative growth strategies

- Plan, execute, and measure experiments and conversion tests

- Collaborate with internal teams to create landing pages and optimize user experience

- Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points

- Instrument conversion points and optimize user funnels

- Collaborate with agencies and other vendor partners

- Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate

Qualification : Any Graduate + MBA (Marketing)

Requirement

- 8-12 years of experience within the digital marketing domain for a large E-Commerce Company.

- Extremely strong track record of success across multiple companies in multiple domains.

Extremely strong track record managing large budgets efficiently and effectively.

- Background in the online media, eCommerce or online education domains would be preferred.

- Strong experience optimising all major digital marketing channels.

Extremely strong project management and reporting capabilities.

About Company :

A 25 year old elearning company Started off in the 1990s, the company was the pioneer in digital learning with egurukool which they sold to NIIT. After that the promoter started a new venture addressing the US market for elearning content development and also developed a digital English language learning product.

Budget : Upto 20 LPA

To discuss this further Please feel free to call directly on 9560655011 .