Head of Digital Marketing - Our Company is a leading payments and API banking Solutions Company. We provide full-stack payments solutions enabling businesses in India to collect payments and make payouts via all available methods with a simple integration. - The ideal candidate will bring hands-on, deep domain expertise across all channels of digital marketing, Performance marketing and build, lead a fantastic digital marketing team. What You'll Do: - Develops digital marketing strategy by studying business goals, economic indicators, tracking changes in supply and demand, identifying customers and their current and future needs, and monitoring the competition. - Be responsible for the vision, strategy and execution of acquisition campaigns across all the major platforms ; search, display, Facebook, Google, Linkedin and other channels. - Plans and executes all web, SEO/SEM, database marketing, email, social media, and display advertising campaigns. - Identify and lead implementation and guide relationships with affiliates and partners that can improve digital performance. - Work with data and analytics teams to implement best measurement frameworks, mine deeper insights and run A/B and multivariate tests to iterate into new ideas. - Partner with creative team and brand marketing to drive ROI through rigorous and systematic creative and narrative testing, focused on optimization and testing new approaches. - Lead and mentor the digital marketing team including goal setting and performance management. - Lead the development of best-in-class paid campaigns, building strategic and innovative plans to deliver performance-based results and drive significant business revenue. - Identify, test and optimize the best performance marketing channels to drive user growth, -ROI and incremental revenue. - Measures and reports the performance of all digital marketing campaigns and assesses against goals (ROI and KPIs). - Identifies trends and insights, and optimizes spend and performance based on the insights. - Brainstorms new and creative growth strategies through digital marketing. - Utilizes strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points. - Identifies critical conversion points and drop off points and optimizes user funnels - Measure and optimize ROI and KPIs. What Makes You A Great Fit: - A proven track record in growing companies and leading dynamic and fast moving teams. - You have a minimum of 8 years' experience in performance marketing, in-house performance marketing experience. - Relevant experience in managing, coaching, and scaling high-performance marketing teams. Strong communication skills to your team and to consumers. - Deep expertise in acquisition and you can get hands-on when needed to help your team - you know what it takes operationally day in and day out to bring the strategy to life. - You've led a successful multi-channel customer experience communication strategy with a customer profile at the core. What We Offer: - Everyone is empowered to make decisions. - Transparency in communication keeps us aware of where we are heading, and honest feedback helps everyone to grow quickly & in all directions. - You have hybrid working, flexible timings and a great office space to work in. - Meal coupons, Uber Credits, Travel allowance & Covid Programs. - Group Mediclaim and Term Life Insurances. - 24x7 counseling support and a lot more benefits to support you at the time of need. - Exciting Reward and Recognition programs. - Aside all above, you will work with some great peers, colleagues and mentors.

Bangalore

Head - Digital Marketing 

Head - Digital Marketing  ,Job Description for Head - Digital Marketing  in Hunter - Z Research Private Limited in  Bangalore for (8-25) years of experience. Apply Now!

Job Description for Head - Digital Marketing  in Hunter - Z Research Private Limited in  Bangalore for (8-25) years of experience. Apply Now!