SUMMARY: Develop successful, long-term digital marketing strategies for the Organisation. RESPONSIBILITIES : Online Strategy : - Custodian for creation of entire Online strategy - Drawing up of short term & long term plans in coordination with Senior Management - Build our Digital Marketing roadmap - Measure ROI and KPIs and prepare budget Revenue Contribution : - Execution of online strategy with an aim to maximize responses and leads, in turn maximize revenue - Manage and improve online content, considering SEO and Google Analytics - Forecast sales performance trends and act proactively to increase our market segment Content Creation & Execution : - Work with various teams including Pre-sales, Sales, Marketing, Academics, Operations for content creation - Monitoring of all online media and creating an appropriate response mechanism - Manage all digital marketing channels (e.g. website, blogs, emails and social media) to ensure brand consistency - Develop specific campaigns to create and maintain high levels of customer interaction - Oversee all social media accounts Community Creation : - Work towards the creation of an online community. - Monitor activities within the community and ensure end organization objectives are met Team & Agency Management : - Manage a team of Digital Marketeers, Performance Marketeers and SEO specialists - Motivate digital marketing team to achieve goals - Contribute in selecting the best agency(s) as per requirement - Monitor and manage the agency(s) performance REQUIREMENTS: - Proven experience in heading the Digital Marketing Function and in designing and implementing successful campaigns. - Solid knowledge of online marketing tools and best practices, hands on experience with SEO/SEM. Google Analytics & CRM Software. - In-depth marketing experience and a passion for digital technologies.

Mumbai

Head - Digital Marketing 

Head - Digital Marketing  ,Job Description for Head - Digital Marketing  in Diverse in  Mumbai for (10-12) years of experience. Apply Now!

Job Description for Head - Digital Marketing  in Diverse in  Mumbai for (10-12) years of experience. Apply Now!