Head - Data Solutions - Global Media Agency - MarTech/AdTech Industry

Head of Data Solutions (Global Media Agency)

Job Description : Our client is currently looking for a Senior Data Consultant to join the data, technology & analytics division in the MarTech/Adtech industry.

Key Role :

- Lead the Data Solutions function and be the POC for all Agency Digital and Data leads to liaise on client requirements, and ensuring the appropriate solutions are rolled out.

- General agency pitch support for data as needed but more proactively creating consulting frameworks around client 1st PD data architecture, guidance, and recommendation around CDPs implementation, vs DMP, Mar-tech stack.

- Establish working relationship and SOP for implementation delivery for Mar-Tech projects

- Contribute to team projects as the executive sponsor for client data initiatives, support the agencies in audience planning strategies utilising all data assets.

- Own the setup elements such as first party data, tag integration (tag management systems, custom data integrations, CRM connections, etc.), custom data partner integration development.

- Work with data partners to integrate their data sets into [m]insights (Onboarding & Testing Data Sets).

- Manage the Mar-tech partners, working on JBPs to achieve shared goals of client enablement

- Work closely with the global and regional product team to test and rollout new features, special with the cookieless future of audience planning tools.

Requirements :

- 10+ years of experience in Technology Consulting role within Adtech/Martech.

- Bachelor's or master's degree in a relevant field (Data, Technology, IT, Marketing).

- Certifications (or advanced knowledge) in DMP, CDP, Mar-tech & digital analytics platforms.

- A strong understanding of all digital marketing channels.

- Familiar with advanced analytics and data management concepts.

- Proven ability to build and grow relationships with key stakeholders.

- Excellent written and verbal communication skills.

- Flexibility to work in a cross-functional team but also have the initiative to problem-solve independently.

- Highly organised with demonstrated project management capabilities.