Head - Content Marketing - SaaS Startup

Content Marketing Head - SAAS based Startup company

JD:

Develop and implement social media brand strategies, campaigns, and plans to build brand/company awareness.

- Oversee day-to-day management of campaigns and ensure brand consistency.

- Create, maintain, and grow new and existing social networks, including Facebook, Twitter, LinkedIn, Pinterest, 

YouTube, and other channels.

- Manage company blog and editorial calendar that aligns with social updates

- Monitor social media progress using web analytic tools

- Incorporate optimization strategies, analyse data, and research the best ways to increase traffic

- Review the success of campaigns and develop ways to improve

- Plan paid social media advertising strategies and budgets

- Secure new media partnerships & drive engagement with social media influencers

- Resolve customer issues through social media

- Create engaging written and visual content for blog

- Research new media platforms, trends, and industry opportunities

- Provide feedback from social media trends and research; relay it to business strategists

- Write effective, concise copy for multiple platforms, websites, and social networks

Exp : 5 - 10 Years

Requirements :

- Minimum 2 years of social media management experience like facebook, twitter, instagram, linkedin.

- Experience of Facebook, LinkedIn & Twitter Marketing

- Excellent verbal and written communication skills

- Proficient computer skills, Microsoft Office Suite (Word, PowerPoint, Outlook, and Excel)

- Experience identifying and creating campaigns for the target audience

- Excellent analytical and time-management skills