Head - Communication/Branding & Public Relations - EdTech

Head - Communication & PR

Our Edutech Client is looking for a Head of Brand & Communication, who can lead the function and build a strong strategy around the organization's vision & goals.

- The Head of Branding and Communications will be responsible for internal and external communications, liaising with both internal and external stakeholders in implementing the firm's marketing plan.

- Strategize and execute a marketing communication plan, in line with the business strategy as decided and communicated by the Digital Marketing team

- Responsible for the design and production of media content

- Design and coordinate media campaigns, advertising and all kind of PR visibility on print, online and social media

- Conduct marketing research to support any required project and keep updated with latest current trends and guideline

- People Management: Lead, train and mentor a team of Design and Marketing Communication professionals.

Required Skills :

- Master's in Business Administration or a specialization in branding & communication, with a minimum of 7 years of experience in brand and digital management.

- Experience in managing communication teams with proven track record of working across multiple streams and delivering projects under tough timelines

- Ability to set and measure quantitative targets for himself/herself and the team across the marketing channel

- Creativity, ability to think beyond what competitors and other ed- tech players are doing to introduce a competitive edge for Gradeup

- Excellent Communication skills - able to take complex information and effectively communicate both in verbal as well as visual formats

- Obsession over quality of work

- Strong problem-solving abilities

Reporting Structure : This role will be reporting into the CEO/ Co-Founder of Gradeup