Head - Business Development - FMCG/FMCD/Agri Business/Food Industry

Role :- Head - Business Development ( FMCG / FMCD / Agri Business / Food Industry)

Location : - Hyderabad

Purpose of the Role:

The Individual will be Accountable for driving franchisee/product sales and profit, coaching for operational excellence, and enforcing brand standards by providing high-level business consulting expertise. To deal with a client as well as Government Authorities by utilizing communication as well as Bid Management Skills.

Job Responsibility :

Strategy and Planning :

- Developing and implementing growth strategy and achieve aggressive sales targets

- Planning and overseeing new marketing initiatives.

- Identification and segregation of potential market segments

- Create and establish a positive brand image for the Product among the customers, markets and within the business ecosystem.

- Preparing MIS for management submission "

- Overall supervision and Direction

- To direct, promote and coordinate the business operations in a manner that will help to achieve company's mission, objective, and goals.

- Develop and review goals based on the objectives set by the management and communicate it to the team.

- Developing team and leading them to attain the targets.

- Review progress as compared to goals, budgets, and targets

- Create and maintain an atmosphere in which employees will be encouraged to perform to their maximum capacity.

- Take measures to retain the best talent in the team

- Allocate budgets, in coordination with the Lead - Planning & Budgeting.

- Design and Implement Below the Line (BTL) initiatives to improve acceptability of product in new markets and for new customer segments.

- Assist in the development of the Annual Sales Plan for new products, in coordination with Lead - Sales.

- Monitor adherence to the marketing as well as financial budget.

- Monitor performance of new products and analyze trends /exceptions.

- Manages the day to day activities and performance of the Business

- Facilitates learning and sharing of best practices in a wide variety of formats

- Provides action plans with timing to resolve any system noncompliance a performs field audits for quality assurance.

Sales & Marketing :

- Drives revenue growth by developing annual sales, marketing, and financial plans.

- Optimise profitability by controlling cost & increasing revenue.

- Acquiring Government project by using Bid Management skills

- Review and analyze the marketing efforts and make necessary changes In the future plans.

- Conduct research to identify customer segments

- Plan and monitor market developmental activities at all level with necessary feedback.

- Envisage and design different sales channels for maximizing market penetration

- Monitor market intelligence within the industry in terms of market development, new projects, competitor's activity, new customers etc.

- Explore corporate and institutional sales thru special arrangement to augment the product reach and market penetration.

- Monitor and evaluate the performance of sales and marketing team-by guiding them to move in proper direction.

- Provide necessary training to sales and marketing team.

- Stakeholder Management & Customer satisfaction

- Identify appropriate stakeholders like customers, government bodies, channel partners, etc and consolidate information to help build strong stakeholder relationships.

- Monitor external customer satisfaction through a customer satisfaction index based on parameters such as quality, delivery, customer complaints, etc.

- Working relationship with other organizations within the business community - Officially represent the organization to the business community during conferences, meetings, and events

- Ensure to build a positive image of the organization while dealing with external business ecosystem

- Provide training of the product to educate or attract the client

- Provide after-sales support

- Develop a mechanism to collect feedback from the client

Qualification & Experience :

- MBA / PG in Agri-Business from Premium Institutes. Min 12 years of experience in Commodity Management/ Food & Agriculture Business / FMCG.