Head - Brand Marketing - eCommerce

- Leading brand marketing strategy to define the business goals.

- Develop the brand architecture strategy for a store and in house brands.

- Plan and design marketing campaigns. Responsible for overall ATL campaign planning, analyze market, competition and consumer behavior to deliver insights into communication planning and development.

- To drive brand awareness and brand equity. To provide marketing support to a category, Digital Marketing, Editorial, and CRM division.

- A candidate should have a Master's degree from a premier institute with 8 to 12 years of work experience in the areas of brand strategy, brand positioning, marketing planning, and communications.

- Should have E-Commerce background.