Head - Brand & Marcomm - Telecom

Head Brand & Marcomm (Sr.Manager)

Looking for Brand & Marcomm Head (Sr.Manager) for a leading telecom company. Position is based at Indore. Heading MP&CG circle

MBA with 5 to 10 years of experience in Branding, Market Communications.ATL / BTL Activities.

Rough JD of the position :

- Conceptualize integrated brand campaigns for circle, based on incisive consumer insights to achieve circle specific objectives

- Design urban and rural activation programs to reach out to the consumers and build brand affinity

- Continuous development of product positioning and communication that differentiates the brand in the market

- Responsible for all social and online marketing communication

- Work closely with product managers & regional sales teams for successful execution of activation & trade strategies and delivery of top line targets

- Perform regular market mapping to constantly build consumer insight ,track brand, segment and market performance across product verticals, in order to identify areas of opportunity and capitalize on the same through tactical promotions, additional brand visibility or any other relevant product marketing activity

- Develop launch plans for new product launches both at circle as well as corporate level

- Liaison with all key agencies namely creative, PR, event, media & online to ensure successful deliveries of brand goals

- Ensure effective media evaluation and planning to attain maximum ROI by coordinating with key media providers for the Brand

Send ur resumes/references at sanjay@xpertconexions.com

Sanjay Peshin
Business Leader - Telecom
G-32, Sector- 63, Noida 201 301
Handfone +91 8285100340
Direct +91 8285100369
Board Lines +91 8285100300 (50 Lines)
www.xpertconexions.com