Head/AVP/VP - Branding - Startup - Real Estate

Silverpeople is retained to hire the best of Talent for real estate internet startup.

About client:

The client is a family of young, enthusiastic and positive individuals. They work smart and party with passion. From creating something new and letting thoughts become things, Big things! They are the one stop house to tickle your creativity. Innovation is their business & Optimism is their core. They also have an awesome online platform nurtured with design and simplicity for your all real estate guidance & requirements.A pioneer in the online real estate domain,ts success has helped it grow from strength-to-strength;

About the role:

Basic Function:

- To help expedite, manage the brand of the organization.

Duties And Responsibilities:

- Brand planning and execution, including goal setting, problem/opportunity analysis,competition mapping and implementing all ATL/BTL communication, as per the strategic plan for the brand.

- Manage the entire brand orbit consisting of the creative, design, and media agencies

- Develop new product/service ideas on the basis of market research, consumer insights,and business imperatives

- Responsible for maintaining a rolling 12-month marketing calendar for all marketing-led plans and ensuring its execution through agency management and coordination to develop communication in terms of advertisements, promotions etc.

- Enhancing brand visibility and strengthening brand positioning along with developing strategy, maintaining consistency in communication.

- Successfully implementing marketing campaigns across online and offline media.

- Coordinating with sales, product, advertising, research and development, and finance teams, to understand the needs of business and internal customers.

- Work on marketing promotion tools and tactical activation to ensure that the brand is salient at all points in time in the consumers mind.

- Implement and manage the online marketing strategies and tactical execution plans across all online channels

- Campaign that drives qualified leads and sales. Plan, coordinate and run marketing programs and track Performance

Accountability:

- Brand Planning

- Develop New product / service ideas

- Marketing Calendar

- Brand Visibility

- Marketing Campaigns

- Online & Offline media

Qualifications : Education: MBA from a premiere institute.

Experience : 8 to 10 years+ of experience in core Marketing/Brand/online media etc.

Skills :

- Should have strong analytical skills.

- Should be a self-starter, with out of the box and strategic thinking ability

- Excellent written and verbal communication skills.

- Good interpersonal skills and a good team player

- Result oriented

- Effective team management

- A strong bias for action is mandatory.

CTC: open for right candidate