Head - Advertising & Promotions

Key responsibilities:

- Develop overall strategy for maximizing advertising and promotions business

- Manage and refresh asset portfolio and create high demand and high value portfolio by reviewing current asset performance and introducing relevant new formats

- Work closely with teams to expand market and enhance presence/ customer base in strategic verticals

- Formulate strategies basis market trends and preferences

- Supervise advertising operations team, and resolve operational and execution bottlenecks; Liaise with government agencies to get requisite approvals

- Identify, plan and execute alternate revenue streams through corporate partnerships, branding rights and permanent promotion schemes

Competencies required:

- Functional/Domain Knowledge of the advertising sector, both from sell side and buy side perspective

- Strategic thinking and ability to build and own business plans & targets

- Business development and key account management skills to build and strengthen existing as well new vendor relationships

- Strong managerial skills with ability to prioritize, delegate and manage fragmentation effectively

- Ability to work in teams and collaborate with stakeholders across functions to drive cross functional initiatives/ outcomes

- Strong communication skills with the ability to communicate ideas, plans clearly with Sr. management, concessionaires and teams and also represent organization in important public forums

- Experience and capability to drive negotiations with vendors/ prospects

- Good mentor with experience of managing and developing teams and talent

- Overall, a self driven, energetic, forward-thinking and creative individual with high ethical standards and an appropriate professional image

Educational Qualification:

- MBA / Post graduate degree preferably in marketing

Work experience:

- 10-15 years experience across Advertising and Marketing

- 3-4 years with leading advertising agencies (sell-side)

Age: < 40 years

Apoorva
9810620633