Head - Acquisition - B2C Segment - Mobile/DTH/Landline & Broadband Businesses

- Drive customer acquisition in Mobile, DTH, Landline & Broadband businesses both prepaid and postpaid

- Drive quality of acquisition of new customers

- Lead the design of and execution of - go to market strategy for the entire product portfolio across the key customer segments while managing gross acquisition cost

- Drive acquisition revenue through the right mix of products and go to market strategy

- Plan and execute sales and retail partner incentive programmes aimed at ensuring sales force effectiveness, new customer acquisition and acquisition revenue

- Ensure appropriate utilization of Sales & Distribution budget

- Plan and execute opportunities of new customer acquisition by partnering with device companies like smartphones, tablets, blackberry and also drive data usage through data dongle acquisition