HDFC Bank - Product Manager - Merchant Services

- Single sign-on experience for merchants across offline and digital space

- Build sourcing efficiencies through online processes for new business and x sell products

- Create x sell VAS and B2B products like multi bank EMI, Online Standing Instruction, DCC, to drive early activation, revenue and for portfolio engagement

- Create additional channels to tap new segments and drive scale

- Drive scale in MPOS sourcing through Branch channel distribution

- Get dominant ME position in Fuel segment through alliances with fuel companies and presence across their dealerships in top and semi urban segments

- Create marketing visibility for Smart Hub across touch points like in store for offline merchants and on web portals for online merchants