HCL Tech is hiring for a dynamic role as Product Marketing Manager, IOT.
Job Location: Noida
Experience: 8 years - 14 years
What we are looking for:
A successful individual who can work within the Product Marketing team to build compelling propositions and enabling content that represents the differentiated value offered by our practice.
- Developing Messaging - Work with business ecosystem to develop product messaging that follows HCL/Division overall messaging while emphasizing key product values and clearly highlighting differentiators.
- Product and campaign content - Work with the content development team to create tech marketing specific content, programs and collaterals for the corporate marketing campaigns.
- Marketing - Interface with business and field marketing teams to execute marketing plans and track the results for lead generation through Demand Gen and ABM (account based marketing) campaigns.
- PR strategy - Assist to drive press strategy in conjunction with the PR team, including contributing content and serving as spokesperson on announcements and launches.
Qualification:
- MBA + Bachelor's degree required with focus in Engineering, Business, or Marketing.
- IoT or related tech experience is a must in strategic functions like product mgmt., product marketing, solution marketing
- Desired: Minimum 2- 4 years of product marketing experience, with an understanding of B2B marketing, preferably for a technology company.
- Proficient in translating highly technical product solutions and concepts for a wide variety of audiences, clearly explaining the "why", not just the "what"
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