Hashrail - General Manager - Digital Marketing - eCommerce Vertical - IIT/IIM

Looking forward to hiring for the role of GM - Digital marketing, based out of Surat.

The Role:

- Owning and evolving the digital strategy, digital ad spends, consumer persona's and all other touch points in the consumer journey.

- Should be hands-on with performance/ search marketing across paid and organic channels.

- Should have the ability to lead a lean team.

- Custodian for the digital marketing team: Working closely with brand, Content, Product, BTL and Ops teams to ensure all activities are on-brand.

About you:

- Creative, a high-hustler and should have a get-stuff-done attitude

- Obsession with consumer behavior

- Ability to work within tight deadlines, adjust to changes in priorities and balance short-term needs with long-term strategic initiatives

- Entrepreneurial bent of mind.

Experience and qualifications:

- 3+ years of digital marketing experience with leading consumer-based internet/ e-commerce companies.