Business Intelligence Manager
Job description
Site Name: India - Maharashtra - Worli Mumbai
The Business Intelligence Manager will be responsible to support the Marketing and Commercial team with analytics and reporting initiatives, with a focus on project management, vendor management and internal process operation management. Broad Level Responsibilities will include:
- Generate market intelligence using desktop research, primary market research and secondary data analysis for key products
- Provide insightful advice in terms of Marketing Mix Analysis and brand strategies on how to beat the competition
- Apply analytics and business acumen to diagnose external sales performance issues, data issues, and generate insights along with recommendations to demonstrably influence business decisions and outcomes
- Work with stakeholders and tech to gather and validate reporting and analytics requirements
- Work with Tech to design, develop, and deploy dashboards and analytics reports for business units and senior leaders
- Leverage modern data visualization and analytics technologies to create dynamic business dashboards to effectively communicate and bring key insights to life for stakeholders
- Query data from database systems to provide ad-hoc project and analyses, insights, and recommendations for various stakeholders
- Promote the use of high-quality data and support a culture of fact-based decision-making in Marketing and
Commercial teams by building capabilities and provide guidance and training to the community in visualization, analytics tool usage and data understanding.
- Stay abreast of Business Intelligence products and tools as well as business strategies and direction.
- Identify and bring forward new reporting and analytics technologies and opportunities that will positively impact on decision making
- Advises senior leaders and key stakeholders on how data and analytics play a critical role in business management and optimization
Key Responsibilities:
Business reporting and insight generation
- Implement and embed Global/Regional Business Intelligence platform in LOCs daily operation
- Enable external focus performance dialogue by maximizing the use of external benchmarks in regular performance evaluation process (e.g. IQVIA, AWACS, etc)
- Partnership with Commercial & Marketing Heads and cross functional teams (e.g. Tech, Legal etc) to ensure comprehensive use of data in commercial decision making
- Manage scope of work in accordance to GSK ethics & compliance and legal remit
- Manage and mentor on Primary Market Research projects and its operations
System/Data Administration:
- Governing overall system/data admin framework across different commercial system/platform example: IQVIA, AWACS, Internal Platforms
- Supervise the service level of various agencies in regular support of system/data admin/ Ad-hoc projects based on agreed SLAs
- Continuously drive improvement in data management processes
General:
- Active member of the LOC commercial organization, collaborating across functions to drive performance and ensure alignment with LOC expectation
- Stakeholder management, extensive liaising with commercial leads in LOC
- Rapid response to events and market needs: facilitating fast feedback cross-functionally and driving rapid adoption of best practice within LOC
- Ensure GSKs ethical standards are consistently met in the area of responsibility
- Be a strong business partner to senior leaders in addressing key business challenges and providing bespoke support as required to interrogate and resolve key business questions
Job-Related Experience:
- Prior working experience in FMCG Or Pharmaceutical Industry
- Strong MS Excel, PowerPoint and Power BI/Tableau skills
- Experience in system administration of IQVIA etc.
- In-Depth knowledge of Python/R is a necessity
- Strong knowledge of Statistical Model and Primary Market Research tools-techniques
- Excellent interpersonal and business communication (oral and written) skills with a proven ability to build trusting relationships
- Enterprise thinker with natural curiosity and the ability to explore new ideas and interrogate data
- Continuously looking for opportunities to learn, build skills and share learning both internally and externally
Qualification:
- MBA from premium B School Or Masters in Statistics
- At least 10 years of experience in a pharmaceutical or FMCG industry, including in Analytics development and maintenance
- Direct experience in performing analytics and data visualizations on project management data and communicate insights and recommendations to senior stakeholders
- In-depth knowledge of either of the platforms Power BI, Tableau, R, Python.
- High levels of intellectual curiosity and the mental agility to quickly understand new business problems and concepts.
- Ability to lead the development of new solutions to meet requirements and when appropriate, suggest new approaches to problem solving and make data-driven business recommendations.
Our goal is to be one of the worlds most innovative, best performing and trusted healthcare companies. We believe that we all bring something unique to GSK and when we combine our knowledge, experiences and styles together, the impact is incredible. Come join our adventure at GSK where you will be inspired to do your best work for our
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