Growth Hacker/Online Marketing Lead - Home Interiors Brand

Our client is a prominent brand in Bengaluru and Mumbai that designs homes and provides decors that are customized to the taste and liking of the customers. They are full-service professional interior design & build firm, led by Architects and focused on providing Designer homes, that are personalized at value for money prices. They provide services that range from designs for kitchens, furniture, space planning, to managing the budget and vendors for all the civil, electrical and cleaning up as well.

Founded by an award-winning architect and designer duo, who bring together more than two decades of national and international design experience, are driven to bring the power of design to millions of lives. They have designed and built thousands of homes and are growing at over 300% YOY.

As a Growth Hacker / Online Marketing Lead, you will work with the team to develop and maintain strategies for acquisition, retention, and reactivation through multiple channels.

What you will do:

- Supporting Business team in terms of marketing plans that help them achieve business targets, grow key metrics of revenue and return on investments.

- Spearheading the marketing strategy and growth plan

- Figuring out growth opportunities from all marketing channels, by improving all stages of the funnel.

- Analyzing digital assets in order to ascertain best practices for growing the business

- Working with the creative team to define the clutter-breaking visual language

- Planning Trade engagement programs and implement with help of design and branding teams.

- Working on all channels: including SEM/SEO, Social, contextual targeting, retargeting, traditional marketing, inbound channels and other.

Candidate Profile:

What you need to have:

- Min 4+ yrs of exp on end to end digital marketing.

- Has strong exp on improving ROI, Bidding, online page clicks, PPC, promoting, branding, SEO/SEM activities, etc.

- Has to understand the requirements and lead the team in the right direction

- Startup mindset: we're all rolling up our sleeves

- Bachelors Degree with 3-5 years of marketing experience with direct-to-consumer brands.

- Experience within a high-growth start-up a big plus.

- Exp in bidding for ads on various platforms

- Exp in all kinds of marketing trends and reports and analysis.

- Should be handling or handled sites where 10MN clicks - high trafficking exp is preferred

Experience: 4 to 8 years

Annual CTC: Rupees 35,00,000 to 40,00,000