Gopani - Lead/Manager - Marketing

Marketing Manager / Marketing Lead.

Location: Ahmedabad, India.

Experience: 4-5 years in Digital Marketing, Branding, and Lead Generation.

Salary: Based on experience.

Employment Type: Full-time.

About the Role:

- We are looking for a Marketing & Branding Lead to drive inbound lead generation and enhance brand visibility.

- This role focuses on digital marketing, content strategy, and website management to attract and engage potential clients.

- The ideal candidate will have expertise in SEO, content marketing, and social media management.

Key Responsibilities:

- Develop and execute branding, content marketing, and digital marketing strategies.

- Oversee the company website, SEO, PPC campaigns, and social media presence to generate inbound leads.

- Create and manage email marketing, content creation, and lead nurturing campaigns.

- Work closely with the outbound sales team to ensure alignment between inbound and outbound lead generation efforts.

- Analyze marketing performance metrics and optimize strategies accordingly.

- Collaborate with designers and content creators to develop promotional materials.

Requirements:

- 4-5 years of experience in branding, digital marketing, and lead generation.

- Strong experience with SEO, Google Ads, social media marketing, and content marketing.

- Proficiency in website management, marketing automation tools, and analytics.

- Excellent communication and strategic thinking skills.

- Educational Qualification: Bachelor's degree in Marketing, Communications, or related field.