Goodera - Manager - Content Marketing

Exp : 5 - 10 Years

About Goodera :

- Goodera is a global CSR, Sustainability & Volunteering Management technology platform, co-headquartered in Menlo Park and Bangalore.

- Powered by innovative cloud, mobile, voice and big data platform, embedded with strong domain expertise, Goodera enables and empowers corporates to manage their CSR and sustainability goals in a simple, transparent, measurable, and engaging manner.

Responsibilities

- Design content marketing strategies, set short-term and long-term goals

- Develop editorial calendar, delegate tasks, and ensure deadlines are met

- Collaborate with design and writing teams (internal teams and agencies) to produce high quality content such as eBooks, whitepapers, infographics, guides, blogs, etc.

- Ensure a strong web presence through identifying and publishing content across various channels

- Analyse web traffic metrics, optimize content considering SEO and Google Analytics

Requirements : 

- 2+ years of work experience as a Content marketing manager

- Proficiency in MS Office and WordPress or other Content Management Software

- Understanding of web publishing requirements

- Editorial mindset with an ability to predict audience preferences

- Hands on experience with SEO and web traffic metrics

- Expertise in social media platforms

- Project management skills and attention to detail

- Excellent communication and writing skills in English