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Go To Market Role - D2C Business

caution
3 - 7 Years.Thane/Mumbai
Posted 10 months ago
Posted 10 months ago

Domnic Lewis has been mandated to hire a GTM for the Thane location

Job Responsibilities:

- Ownership of Go-to-Market Strategy: Take full ownership of the go-to-market strategy for new and existing products.

- Collaboration with Sales Team: Develop and maintain excellent working relationships with the sales team to ensure seamless execution.

- Product Launch Planning: Devise comprehensive go-to-market processes, including planning timelines, launch scenarios, pricing strategies, and promotional activities.

- Competitor Analysis: Continuously analyze competitors to stay ahead in the market.

- Market Knowledge: Develop a detailed understanding of the market's actual needs and customer preferences.

- Risk Management: Identify risks to product lines or sales channels and develop effective response plans.

- Data Management and Intelligence Gathering: Update marketing data regularly and gather new business intelligence to inform strategies.

- Cross-Functional Liaison: Liaise with senior teams across multiple channels and transform data-led insights into specific strategic plans.

- Communication and Coordination: Maintain constant communication with brand teams, on-ground sales teams, and distribution partners to ensure alignment and execution.

Qualifications:

- On-Ground Sales Experience: Minimum of 3 years of on-ground sales experience in the consumer goods space. Field experience is mandatory.

- Passion for Sales and Strategy: Demonstrated passion for numbers, productivity improvement, sales strategy, and working with people.

- Distribution Strategy Knowledge: Solid understanding of consumer goods distribution strategies.

- Communication and Analytical Skills: Outstanding communication skills (both written and verbal), strong quantitative skills, and proficiency in Excel. Excellent interpersonal abilities.

Location: Willingness and ability to work full-time from the company headquarters in Thane, near Mumbai.

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