Germin8 - Content & Communications Manager

About Germinait:

Germin8 is a Big Data Analytics Company headquartered in Mumbai. Germin8 is focused on building products for analyzing social media data and textual data available within organizations to help them make better decisions based on insights drawn from that data.

The stakeholder conversations are taken from both public sources like social media and news, and private sources like emails and chats and analyzed through the tool and presented in the form of live interactive dashboards which generate actionable insights for various departments within an organization like Marketing, Customer Care, Corporate Communications, Sales, etc. The product was launched in 2012 and is currently being used by over a 100 brands directly or through partner agencies. For more information, please visit: www.germin8.com

Job Title: Content & Communications Manager

Country INDIA - Mumbai

As content and communications manager, you will craft, write, and edit an array of critical projects, including blog posts, case studies, and newsletters.

- You will also create and implement a content plan for our company, helping maintain a professional, consistent brand presence to external audiences through media placement and publishing to our owned media channels, ensuring that prospects and customers understand our mission and our story.

- You will manage and guide a team of content creators

Responsibilities:

- Develop a deep understanding of the product and the industry

- Create compelling content that adds value through education and stories externally.

- Work closely with senior leaders, marketing teammates, and other departments to create effective communications strategies that articulate our product's core benefits properly and consistently.

- Propose and execute new ways of creating and distributing content that expands our company's reach and cause.

- Manage media relations, including relationships with journalists and bloggers for stories, press releases, and interviews.

- Develop written materials ranging from messaging guidelines to press releases to story pitches to sales collaterals

Requirements:

- Master's degree in Marketing/Communications

- Adept at juggling many projects at once, working cross-functionally, while never losing site of the core message and goal behind your work.

- A deep understanding of proper messaging and PR best practices, along with a creative spark to develop innovative content that stands out among the noise.

Human Resources

Germin8