Social Media Manager is one of the key positions in the company. He/ she will be the face of the company for the clients and will be responsible for effective service delivery to clients. The job includes relationship management with clients, creating Online Marketing Plans as per their business goals and executing them with the help of internal teams comprising of Content, Design, Analytics and Tech.
Responsibilities:
- Client Engagement & Relationship Management: Communicate with clients on a regular basis to understand their business goals and required services
- Strategic Planning : Develop online marketing plans as per the business goals of clients comprising of one or all of the following aspects:
- Seek and evaluate new social media platforms and technologies to stay at the forefront of the adoption of new social media trends, tools, and channels
- Content Marketing Social Media, Blogs, Infographic, etc
- Social Media Branding Campaigns
- Online Reputation Management
- Project Management: Coordination with internal functional teams of content, design, analytics & tech to ensure excellent delivery of Online Marketing Plans
- Guidance & support to internal team for effective sent service delivery
- Reporting & Reviews of Account Performance Measure impact on a regular basis and ensure course correction based on the success indicators
Knowledge/ Skill Set Required :
- Strong project management or organisational skills
- Understanding of Marketing Concepts Communication, Branding, etc
- Strong Analytical Skills
- In-depth knowledge and understanding of social media platforms, online advertising, content marketing, etc
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