General Sales Manager - General Trade - FMCG

General Manager - Sales - General Trade - Pan India

Managerial Responsibilities

- Coordinate and contribute to joint decision-making with other department heads to achieve organizational goals

- Communicate the decisions to the subordinate teams and drive these within the function.

- Provide On the Job training to team members basis training & developmental needs

- Setting the Goals for the Team and help them to achieve the Goals by Mentoring and coaching.

- Providing guidance and support to the team

Functional Responsibilities:

- Candidate will be responsible to monitor competitive activities and devise effective strategies for business growth

- To lead and drive the teams to achieve sales target & revenues

- Make Sales Plans and Demand forecasts across categories & geographies and monitor the achievement of the same against the annual business plans.

- Analyze the sales performance periodically and provide inputs to achieve them.

- Monitor various trade strategies vis-a-vis budgets and evaluate the effectiveness of the same

- Improve Distribution network

- Work closely with the team for new product introductions & improving the marketing mix of current products - (product quality, price, placements)

- Driving standard sales practices and ensuring hygiene in the areas of collections, market working etc.