Flytxt - Digital & Content Marketing Role

Company Description:

- Flytxt is a leading provider of AI SaaS solutions for subscription businesses worldwide.

- Our AI is highly trained on real-world data and powered by a unique Federated Learning Engine.

- Over 80 enterprises from 50+ countries use Flytxt's solutions to maximize customer and product lifetime value.

- We are a Dutch company with headquarters in Dubai and sales presence in multiple countries.

Role Description:

Looking for highly creative and analytics marketers who can lead digital and content marketing initiatives of a fast growing cutting edge technology company.

Key Responsibilities:

- Plan, execute, and optimize digital marketing campaigns, including PPC and display ads, ensuring alignment with KPIs and business goals.

- Develop and manage impactful content, including blogs, case studies, white papers, and videos, tailored to target audience needs.

- Optimize and drive SEO strategies both on-page and off-page to improve organic search engine performance and traffic.

- Collaborate with external agencies to implement digital marketing strategies and maintain brand consistency across all online channels.

- Use Google Analytics to track and analyze key performance metrics, providing regular reports to senior management, and recommending data-driven actions.

- Migrate existing blog content to new platforms, ensuring optimized structure and keyword strategy for improved visibility.

- Execute email marketing campaigns and ensure effective performance tracking and reporting.

- Manage content across various platforms, including the website, blogs, and social media channels.

- Lead the planning and execution of online events and webinars to engage prospective clients.

Qualifications:

- Experience in Digital Marketing, Content Marketing, or related fields.

- Proven experience with SEO, PPC, and SMM strategies and tactics.

- Strong analytical skills with the ability to monitor, measure, and report on digital marketing performance using tools like Google Analytics, Sitecore, and Pardot.

- Creative content development skills with experience creating videos, blogs, case studies, white papers, and other marketing collateral.

- Strong understanding of digital marketing platforms and tools to enhance digital strategies and drive organic growth.

- Ability to work independently and collaborate effectively with remote and in-office teams.

- Excellent written and verbal communication skills.

- A Master's degree in Marketing, Communications, or a related field is a plus.

- Ability to work on-site at least three days a week