Fitspire - Performance Marketer

1. Develop and implement comprehensive performance marketing strategies to drive customer acquisition, retention, and revenue growth for our business.

2. Plan, execute, and optimize performance marketing campaigns across various digital channels, including paid search, paid social, display advertising, email marketing, and affiliate marketing.

3. Conduct thorough market research and competitor analysis to identify target audiences, key trends, and opportunities for campaign optimization.

4. Analyze performance data using various analytics tools and platforms to identify areas for improvement and optimize campaigns for maximum ROI.

5. Collaborate with the creative team to develop compelling ad creatives, landing pages, and other marketing assets that resonate with the target audience and drive conversions.

6. Monitor and report on campaign performance, providing insights and recommendations for ongoing optimization and performance improvements.

7. Stay up-to-date with industry trends, best practices, and emerging technologies in performance marketing and strategies.

8. Collaborate with cross-functional teams, including product, sales, and customer support, to ensure alignment of marketing efforts with overall business goals and objectives.

9. Implement A/B testing methodologies to continuously optimize campaign performance and identify= opportunities for growth.

10. Track and analyze key performance metrics, such as CAC, ROAS, conversion rates, and customer lifetime value, to assess the effectiveness of marketing initiatives and make data-driven decisions.