Finadvantage Consulting - Senior Executive - Digital Marketing

About the Role:

We're looking for a dynamic and creative Senior Marketing Associate to elevate our brand and marketing efforts. If you thrive in a fast-paced environment and have a passion for finance, this is the role for you!

Responsibilities:

- Strategic Visionary: Design and implement forward-thinking marketing strategies that align with our business objectives and propel our brand to new heights.

- Social Media Superstar: Lead our social media strategy with innovative and engaging content across all platforms.

- Inhouse Influencer: Grow our online presence, our tribe and foster a community around our brand.

- Content Maestro: Plan captivating content for social media, email campaigns, and more.

- PowerPoint Pro: Create visually stunning and effective PowerPoint presentations to support marketing initiatives and client proposals.

- Market Explorer: Dive deep into market research to uncover trends, understand the competitive landscape, and anticipate client needs. Use these insights to shape innovative marketing strategies.

- Brand Champion: Be the guardian of our brand, ensuring consistency and integrity in all communications and visual representations.

- Collaborative Innovator: Work closely with sales, business development, and service delivery teams to ensure our marketing efforts are in perfect harmony with our business goals.

- Analytics Guru: Track, analyze, and report on marketing performance data, providing actionable insights and recommendations for continuous improvement.





Qualifications:

- 1-3 years of experience in marketing/branding, preferably in the finance and accounting, BFSI, Fintech or Finance related industries

- Bachelor's degree in Commerce (BCom) or a related field. An MBA in Marketing or a related field is a must-have.

- Mastery of marketing principles and strategies.

- Exceptional written and verbal communication skills.

- Expertise in digital marketing tools and platforms (e.g., Google Analytics, SEO tools, social media management tools).

- Strong analytical skills with the ability to translate data into actionable insights.

- Outstanding project management and organizational capabilities.

- Creative thinker with excellent problem-solving skills.

- Team player who thrives in a collaborative environment.

- Experience with social media marketing.

- Proficient in MS Office Suite (Word, Excel, PowerPoint).

- Meticulous attention to detail and a passion for grammar.