EY - Senior Associate - Brand Marketing & Communication

Senior Associate, Brand Marketing and Communications, EY India

Location: Delhi, NCR

Eligibility:

- 3 - 4 years of work experience in a marketing or communication role

- Bachelor's or master's degree in marketing, journalism or communications

Job description:

Primary role: Managing and driving the EY India Alumni Program

- Working as part of the BMC team to provide support on marketing initiatives/campaigns across multiple channels with a special focus on digital. Support in developing communication plans and marketing collaterals to support the team to build engaging campaigns for the alumni community

- Plan, create and effectively communicate alumni initiatives, internally and externally and across channels - digital, physical and virtual events, publications, engaging campaigns

- Conceptualising and steering digital campaigns - creating engaging communication to be leveraged across social media channels

- Conducting and analysing surveys

- Managing the vendors/agencies

- Managing external and internal platforms for the Alumni - related information. Keeping it updated, relevant and suggesting approaches to innovate

- Managing the database and driving alumni registrations

- Collate relevant information by co-ordinating with internal stakeholders and develop content for updating the alumni community across the firm after requisite approvals

- Actively track global campaigns and identify any that can be leveraged at an India level

- Develop and deliver communications strategies, key messages and detailed plans

- Assisting the team with other BMC related initiatives, processes and reportage

Skillset required:

- Proficient in verbal and written English

- Technical skills such as MS Excel and MS PowerPoint

- Comfort with digital and online tools, platforms and processes. Well versed with social media and evolving digital channels and be able to leverage them effectively

- Ability to communicate and engage effectively at all employee levels (including upwards).

- Ability to collaborate, team and network across teams

- Strong stakeholder management experience

- Demonstrate excellent project management skills

- Advanced listening and interpretation skills

- Creative, innovative thinking

- Strong deadline-orientation and ability to work under tight deadlines and manage time accordingly