Expert - Public Relations/Brand Collaboration

- Develop and implement comprehensive PR strategies to increase brand visibility and enhance brand reputation.

- Build and maintain strong relationships with media outlets, journalists, bloggers, and industry influencers.

- Write and distribute press releases, pitch stories, and secure media coverage across relevant channels.

- Manage press inquiries and organize media events, product launches, and brand activations.

- Scout potential brand collaboration opportunities with influencers, brands, and other stakeholders.

- Negotiate partnership terms and manage day-to-day collaboration efforts.

- Coordinate with internal teams and external influencers to ensure smooth execution of collaboration initiatives.

- Track and measure the success of collaborations and partnerships, ensuring alignment with the company's KPIs.

- Collaborate with the social media team to integrate PR and collaboration activities into overall digital strategies.

- Work closely with influencers to create compelling content that promotes the brand while ensuring consistency in messaging.

- Monitor influencer performance, providing regular updates and insights on the effectiveness of campaigns.