Entigrity - Senior Associate - Digital Marketing

Position : Sr Associate Digital Marketing

Location : Ahmedabad

Position Summary:

Entigrity is seeking a highly motivated and experienced Senior Associate in Digital Marketing with strong content writing skills.

The ideal candidate will be responsible for developing and executing digital marketing strategies, creating compelling content, and driving online engagement to enhance our brand presence and achieve our marketing goals.

Key Responsibilities:

Digital Marketing Strategy:

- Develop and implement comprehensive digital marketing strategies to achieve business objectives.

- Monitor and analyze digital marketing performance and adjust strategies as needed.

- Manage and optimize online advertising campaigns across various platforms (Google Ads, Facebook, LinkedIn, etc. ).

Content Creation:

- Create high-quality, engaging, and SEO-friendly content for blogs, websites, social media, email campaigns, and other digital platforms.

- Collaborate with designers and other team members to produce multimedia content (videos, infographics, etc. ).

- Ensure all content aligns with the brand voice and marketing goals.

Social Media Management:

- Develop and execute social media strategies to increase brand awareness and engagement.

- Manage social media accounts, create content calendars, and schedule posts.

- Monitor social media metrics and generate reports to assess performance.

SEO:

- Conduct keyword research and implement SEO best practices to improve organic search rankings.

- Optimize website content and landing pages for search engines.

Email Marketing:

- Develop and execute email marketing campaigns to nurture leads and engage with customers.

- Create compelling email content and manage subscriber lists.

- Analyze email campaign performance and optimize for better results.