Employee Branding Role - HR Strategy - Consulting Business

- Contribute to the India Consulting business' talent attraction strategy to further enhance and build on EY's employer brand.

- Must demonstrate an advanced understanding of employer brand - including audience mindset, messaging, creative and implementation.

- Help define our Employer Value Proposition (EVP) messaging, and leverage that to create recruitment messaging that successfully tells our story to candidates and alumni.

- Collaborate with Human resources todesign and deliver campus and off-campus talent attraction campaigns from idea generation through to launch.

- Manage our social mediachannels with content; create and gather content and drive engagement across all target areas.

- Strong story-telling abilities to find and craft employee stories and bring them to life across media channels.

- Plan and execute digital and social media attraction campaigns.

- Lead-in the creation of creative careers content (static and multimedia) for our social media channels, on-campus and virtual talent attraction and engagement initiatives. Creation of careers content refers to the preparation of briefs, copy and liaising with creative designers.

- Use qualitative and quantitative analytical/metrics tools to analyze data and generate insights for our attraction campaigns and social media channels.

- Build relationships with a range of stakeholders, from the business leaders, talent and recruitment teams, campus representatives, design teams including graphic designer and videographers and broader employee influence groups.

- Utilize your project management andorganizational skills to manage marketing large events in support of our experienced/ lateral hire and student teams.