Emoha - Manager - Marketing & Communications - IIM/ISB/MDI/FMS

We're looking for a passionate and driven individual to lead marketing efforts. The responsibilities would include:

- Develop high-level marketing strategies in collaboration with the leadership team

- Work across a cross-functional team: Content, Community and Product Teams, with a goal to increase brand visibility, increase community and drive revenue growth

- Executing our online and offline customer acquisition campaigns across multiple channels, including digital marketing, SEO, SEM, affiliate channels, offline and more

- Partnerships and syndication's with influencers, brands and partners across owned and affiliate platforms for content and community initiatives

- Manage a team to drive wide range of other functions, including Performance Marketing, PR, Events, Brand and Social Media together

- Eventually focus on global growth

- Develop and build digital marketing roadmap

- Mange and improve online content and Google Analytics

- Forecast sales performance trends and act proactively to increase our market segment

- Monitor competition and be innovative on ideas

- Stay updated with digital technology developments

- Oversee all the Social Media accounts

- Measure ROIs and KPIs and prepare budgets of all campaigns accordingly

Skills Required:

- Experience building growth stage marketing strategies with a focus on brand visibility and customer acquisition across multiple channels

- Hands-on experience with digital marketing - Facebook, Instagram, AdWords

- Demonstrate experience in designing and implementing successful digital marketing campaigns

- String understanding of how all current digital marketing channels function

- In depth knowledge of online marketing tools and industry best practices

- Good knowledge of PR, affiliate marketing

- Team Handling expertise

- Has a creative blend of mind

Preferably from Top B School.