Eduvanz Financing - Manager - SEO

Eduvanz is an RBI-approved digital FinTech NBFC that helps learners discover and finance their learning & career goals with fast, convenient, and affordable no-cost financing solutions. Eduvanz was founded to offer convenient and flexible financial assistance to Students and Leaders who want Quick Results, Attractive Benefits, and Transparent Conversations. The core objective of the company is to make education accessible to all learners across K-12, Test-Prep, Upskilling & UG/PG segments.

- As an SEO specialist, your primary responsibility is to develop and execute an SEO strategy that aligns with the business goals of your company.

- You will need to research and analyze keywords, optimize content, build links, and enhance the search engine visibility of your company's website and app store.

- Moreover, you will need to monitor and report on the performance of SEO and ASO by utilizing tools such as Google Analytics and other SEO monitoring tools.

- You will also collaborate with other teams, such as content and development teams, to ensure that SEO best practices are followed across your company's website.

- Keeping yourself updated with the latest SEO trends and best practices is crucial to ensure your company's SEO strategy remains effective.

- You will also need to conduct a competitive analysis to identify opportunities and areas where your company may be lagging behind in terms of SEO.

- Your role may also involve managing relationships with external vendors, such as SEO agencies or freelancers, to execute specific aspects of your company's SEO strategy while ensuring that the work done aligns with your company's goals and objectives.

- In summary, your role as an SEO specialist is pivotal in optimizing your company's website and app store for search engines, thereby increasing organic traffic, improving search engine rankings, and driving more conversions.